As a designer I focus on the user and his interactions within different medias and platforms to achieve useful, innovative, powerful and engaging experiences. I wear my UX researcher hat to plan and execute user studies, applying different methods such as cognitive walkthrough, card sorting, diary study, lab based testing, heuristic evaluation and field study.

Before Google

O Globo

Responsible for coordinating a design team of 12, focusing on web design and front-end development, mobile native apps and web apps, multimedia applications, interactive projects and data visualization. 2002-2010

BS in Computer Science

Graduated in 2006 with the project “Computer Supported Electronic Brainstorm” based on human-computer interaction premises and CSCW. At UFRJ (Federal University of Rio de Janeiro)

My beloved toolbox

I use Balsamiq, Pencil, Omnigraffle or Keynote to create wireframes which evolve to mock-ups on Fireworks, Photoshop or Illustrator. As I’m a code lover, I prototype and develop experiences using html, css, php, mysql, jquery, javascript and gwt.

Work...

...in progress

oops, sorry! come back in a couple weeks to see my work

About.me

Facts

I wrote several articles for O Globo in its Technology section. I went to Nokia's press conference in London to interview mobile phone designers, to see Pixar's up in Oakland to interview Pete Docter, to a Motorola event in San Francisco to interview the executives. I've also worked as a reporter in 3 editions of Fashion Rio (Rio's fashion week).

I was awarded "The best idea of the year" at O Globo for conceiving and designing a newsreader and the 1st place in my city's Portuguese marathon.

I was into motion graphics for a period and created a music video for a live concert of a big brazilian band called Barão Vermelho. I also designed their lead singer's (Roberto Frejat) website, the brazilian's Symphonic Orchestra conductor and composer, Isaac Karabtchevsky's website and the "Continuação" movie poster - a film about Lenine.